Aquaria Fish Expo
branding project
Aquaria Fish Expo is a completely fictional event created for this branding project. Our task was to design a head-to-toe festival from posters, tickets, wristbands, and merchandise. I decided to make an aquatic event because I have some experience with aquarium-keeping and it sounded like an enjoyable challenge.
Project Summary
Before I started designing, I researched similar events such as bug expos and reptile expos and I found that these conventions aimed towards a more scientific or academic approach to their design. I decided early on I wanted a more colorful and playful aesthetic to the branding.
